Leads Grow 1,010%

While leading the marketing department of this high-growth B2B SaaS company, I implemented a comprehensive digital marketing strategy that resulted in a remarkable 1,900% increase in leads within a year. I also developed a content strategy that drove a 76% growth in website clicks.

I collaborated closely with cross-functional teams, including product, senior leadership, sales, customer success, and customer support. I am especially proud of the excellent rapport I helped create across teams, particularly between marketing and sales. What had been a tense relationship between sales and marketing became collaborative and successful by being supportive, aligning our goals, delivering them qualified leads, exceeding their sales pipeline needs!